From ideation to MVP and beyond, we help you research, test, validate and execute your ideas so you can delight customers, find market fit faster and start scaling.
Assess the viability of your product and its attractiveness to potential customers, or find new gaps to fill in your industry.
Uncover powerful insights with carefully crafted customer surveys and interviews that turn behaviors and patterns into problems to solve.
Know your audience before building for them. Learn how your users think, feel, and what they say and do in the context of your business.
Create rich stories about real people, synthesized from the quantitative and qualitative insights about your customers.
Turn your research into a detailed customer journey map that aligns teams and objectives.
Let ideas emerge from your deep understanding of customers, and build a list of problems to solve and a plan to execute.
Mitigate and reduce risks as you get ready to execute on your plan and validate what's most important first, then learn and adapt.
Shift your team's focus from outputs to outcomes, and start delivering your product one piece at a time, in functional increments.
We brought Tudor Manole at Macambo in to guide us through a very challenging time in our business, and we couldn’t be happier with the results.
We had major issues with our agile development process and our standards for product requirements and acceptance criteria definition and documentation.
With coaching and support from Tudor, we improved dramatically and quickly in both areas. We went from struggling to define and deliver a quarterly roadmap and set of epics and stories to meeting and exceeding roadmap and sprint goals on a regular basis.
